The Cashmere Luxury of Minnie Rose
Minnie Rose, a luxury cashmere and cotton brand led by Lisa Shaller-Goldberg is taking New York by storm with its high-end comfortable couture.
A Bit of History:
Lisa – who is no stranger to developing businesses – created Simply Chic (a very successful lifestyle and celebrity brand agency) when she was just twenty-eight. Lisa also brought Juicy Couture to the east coast and it was she who designed the iconic Juicy tracksuit, making the brand a worldwide success.
An entrepreneur at heart and having made her first business an utter success, Lisa went from sales to design and decided to start a line of her own, Minnie Rose.
Born in 2006, the brand is now sold in 800 stores including Planet Blue, Neiman Marcus, Elyse Walker, Stanley Korshak, Shopbop and of course minnierose.com. Boasting an extensive celebrity fan base which includes: the Duchess of Cambridge Kate Middleton, Selma Blair, Jennifer Garner, Eva Longoria, Guilana Rancic, Alessandra Ambrosio, January Jones, Oprah Winfrey, Vanessa Hudgens, Christie Brinkley and many more, Lisa has done it again.
With a clear knack for beauty, business and design, Lisa – when envisioning Minnie Rose –noticed a lack of options in the world of women’s fashion. She dreamed of creating a line of sleek, sophisticated and multi-purpose luxury clothing perfect for women of all shapes and sizes, and ranging from affordable to opulent. After years of spotting trends and planning out her business strategy, Lisa began designing what she calls “fashion for all” and launched Minnie Rose. Targeting an ample audience due to its varied price range, and providing comfort, luxury and high fashion, this brand is a true game-changer in the industry.
Lisa’s 2016 summer collection and pre-fall collections for Minnie Rose take inspiration from the designer’s travels, channeling the vibrance of the island of Burano and the intricate opulence of bazaars in Marrakech; in her words, “making life an international party”.
The collections are a breeze of light cotton tunics and caftans in a variety of earth tones and costal colors such as rich tomato reds, capri turquoise, limoncello, baby pinks and sand.
Rich with Marrakech culture and art, Minnie Rose’s Pre-Fall collection mimics the saturated hues the lively city is known for. With lightweight tie-dyed cotton dresses and cashmere dusters and kimono wraps Lisa’s luxury pieces are a must for this coming spring.